The back cover is also important but will be quite simple as it follows the color scheme and selection of fonts styles and sizes that are already established on the front cover. And if you’re only providing an ebook or an audiobook, you don’t even need a back cover. The front cover is all that your customers will see; a back cover is only for a print book.

So, as you can see, the reasoning is quite straightforward. Get a professional graphics artist who specializes in book covers to do it for you. You take that time that you’ve saved and work on marketing and maintaining a website, which of course can lead with that front cover artwork.